A Deep Dive Into The Net Worth of Kylie Jenner

Kylie Jenner is no stranger to making news headlines. Most recently, she did so by being the first woman to hit 300 million followers on Instagram and continues to be the second-most followed person on Instagram. Social media following aside, she’s also known for her successful beauty brand, Kylie Cosmetics, which has contributed to her nearly $750 million net worth.

Her wealth is primarily derived from her 44% stake in Kylie Cosmetics, multi-million dollar real-estate portfolio, and social media endorsement deals.

Kylie Cosmetics

Early Life And Launch Into Stardom

Kylie Kristen Jenner was born in Los Angeles, California on August 10, 1997, to Caitlyn and Kris Jenner. She is the youngest in the extended Kardashian-Jenner family and has an older sister Kendall and eight half-siblings. She completed her primary education at Sierra Canyon School before being transferred to a homeschooling program in 2012. She graduated with a high school diploma from Laurel Springs School, California in July 2015.

She found early media exposure when she began appearing on Keeping Up With The Kardashians on E! as a non-scripted, family reality show. The show became an instant success and was E!’s highest-rated series on Sundays, drawing over a million viewers in its debut month. The show aired from 2007 till 2021 and by its final season, each star was reportedly paid approximately $900,000 per episode.

Leveraging the media notoriety she gained from KUWTK, she and her sister hosted several high-profile events and film releases like Glee: The 3D Concert Movie in 2011 and The Vow and 2012. She made her acting debut in 2014 by appearing in a promo for the Much Music Video Awards. She and her sister also engaged in a few minor ventures like co-authoring a science fiction novel Rebels: City of Indra and appearing in music videos for artists like Jayden Smith.

However, Jenner found her big break in 2014 when she launched her very own business venture, Kylie Cosmetics.

Kylie Cosmetics And The Birth of a Beauty Mogul

In 2014, at the early age of 17 and accompanied by her mother Kris Jenner, Kylie Jenner embarked on her first, independent business venture by launching Kylie Cosmetics in partnership with Seed Beauty. She also invested $250,000 from her own income as a model. The company started out by launching a collection of three liquid lipsticks, Kylie Lip Kits, on November 30, 2015. The product proved an instant success with customers and each of the $29 shades were sold out almost immediately post-launch. By February 2016, the company had to ramp up its manufacturing capacity and within its first 18 months of operation, it had generated over $420 million in revenues.

In November 2016, Kylie Cosmetics ran its first collaboration campaign with Khloé Kardashian with the Koko x Kylie collection. After its huge success, the company doubled down by launching a holiday collection on November 21 which resulted in the brand’s largest sale yet, generating nearly $19 million in revenue within 24 hours.

In April 2017, Kylie Cosmetics reported over $13.5 million in revenue, largely dominated by the sales generated from the crème lipstick collection in collaboration with Kim Kardashian. In November, Jenner partnered with TopShop which sold Kylie Cosmetics across its 7 retail stores across the US. This was a major expansion for the brand since up until then, the company only operated with customers directly. The company would go on to make several other collaborations with Kris Jenner, Khloé, and Kim Kardashian. They were huge successes and dominated their respective sales figures with each launch.

In July 2018 and at the age of 20, Jenner became the youngest person to be listed in the Forbes list of America’s Richest Self-Made Women with an estimated net worth of nearly $900 million. In November 2018, Kylie Cosmetics further ramped up its retail and digital expansions by partnering up with Ulta Beauty and launching a mobile app in the same month. By the end of the year, the company had estimated annual revenue of over $360 million with the company standing at a valuation of nearly $900 million.

By September 2019, Jenner had successfully expanded her brand into skincare and personal fragrances. In November, Coty bought out a 51% majority stake in the company in a deal worth approximately $600 million. This deal put the company at a $1.2 billion valuation and pushed Jenner’s net worth over the billion-dollar mark.

However, in 2020, Forbes reported that the Coty deal also highlighted that Jenner’s business had actually been much less profitable than what she had publicly stated. The company revised her net worth to $900 million, thus stripping her of the billionaire’s title.

Kylie Jenner continues to expand her business empire by launching new product lines like Kylie Swim, a swimwear line, in August 2021, and Kylie Baby, a skincare product line for babies, in September 2021.

Кайлі Дженнер стала наймолодшим мільярдером

Кайлі Дженнер потрапила в список Forbes і стала наймолодшим мільярдером в історії. Статок 21-річної моделі оцінюється в один мільярд доларів, при чому всі ці гроші вона заробила самостійно.

У 10 років Кайлі Дженнер засвітилася в реаліті-шоу “Сімейство Кардашьян”. Після шоу вона прокинулася знаменитою. У підлітковому віці на неї посипалися пропозиції від модельних агентств. Але головний актив Кайлі – це компанія Kylie Cosmetics, яку вона заснувала в 2015 році. Першу колекцію компанії продали за 30 секунд.

Фото: Кайлі Дженнер (instagram.com/kyliejenner)

Свою косметичну продукцію дівчина рекламує на сторінках в соціальних мережах. Популярність її акаунтів зростає з кожним днем. Тільки в Instagram у моделі 128 мільйонів передплатників.

В компанії Kylie Cosmetics працює всього близько десяти осіб. А ось виробництвом косметики та її розповсюдженням займаються сторонні підрядники.

Фото: Кайлі Дженнер (instagram.com/kyliejenner)

Кайлі Дженнер побила рекорд за віком мільярдерів. До неї наймолодшим був засновник соціальної мережі Facebook Марк Цукерберг. Він заробив свій перший мільярд доларів, коли йому виповнилося 23 роки.

Також відомо, що Кайлі Дженнер стала мамою в 2018 році. Батьком її дочки Стормі став відомий репер Тревіс Скотт, з яким модель зустрічається з весни 2017 року.

Kylie Jenner Net Worth

Category: Richest Celebrities › Models Net Worth: $700 Million Birthdate: Aug 10, 1997 (26 years old) Birthplace: Los Angeles Gender: Female Height: 5 ft 8 in (1.75 m) Profession: Model, TV Personality, Writer Nationality: United States of America 💰 Compare Kylie Jenner’s Net Worth

1. Kylie Jenner Net Worth Milestones
2. Early Life
3. Is Kylie Jenner A Billionaire? – NO
4. Wealth Estimates
5. Coty Sale
6. Early Career Success and Endorsements
7. Kylie Cosmetics
8. Kylie Jenner Real Estate
9. Monthly Expenses
10. Private Jet + “Climate Criminal”
11. Personal Life
12. Summary

What is Kylie Jenner’s Net Worth?

Kylie Jenner is an American model, reality television star and cosmetics entrepreneur who has a net worth of $700 million. In a given year, Kylie earns around $40 – $100 million from her various endeavors.

The vast majority of Kylie Jenner’s net worth comes from Kylie Cosmetics. In November 2019, Kylie sold 51% of her company to Coty Inc. for $600 million. Valuing the company as a whole at $1.2 billion. In the months following the deal, the value declined significantly. Kylie definitely earned around $340 million after taxes from the sale, but the value of her remaining 45% stake in the brand has gone down significantly. In a 12 month period that included the sale, Kylie spent $130 million buying several mansions and a private jet.

• Youngest daughter of Kris and Caitlyn Jenner
• Second-richest Kardashian/Jenner behind older half-sister Kim (who is worth $900m)
• Founded Kylie Cosmetics in 2014
• Launched “The Kylie Lip Kit” in August 2015
• Kylie Cosmetics generated $177m between October 2018 and October 2019
• Sold 51% of Kylie Cosmetics to Coty Inc. in November 2019 for $600m
• Earned roughly $340m after-taxes from the sale
• Forbes once annointed Kylie the “youngest self-made billionaire” in the world
• In May 2020 Forbes retrated previous statements about Kylie
• Forbes claimed that financial information previously provided by Kylie and Kris was false
• Kylie is extremely rich and successful, but not a billionaire
• Paid $36.5 million for a Holmby Hills, Ca mansion in April 2020
• Paid $15 million for a vacant lot in Hidden Hills, Ca in May 2020
• Owns a separate $12m mansion in Hidden Hills, Ca

Kylie Jenner Net Worth Milestones

Celebrity Net Worth first began tracking Kylie’s wealth in November 2011. At the time we estimated that the 14-year-old had a net worth of $300 thousand.

In June 2013 we raised our estimate to $2 million. By mid 2014 her net worth had doubled to $4 million.

She first crossed $10 million in July 2016.

Kylie’s net worth started to sky rocket around mid-2017. In June 2017 we pegged her net worth at $50 million. In July 2018 we raised that number to $200 million. In mid-2019 we estimated her fortune at $300-400 million, much of which is paper-wealth based on the value of Kylie Cosmetics. Kylie ended 2020 with a net worth of $650 million, 2021 with a net worth of $700 million, and 2022 with a net worth of $750 million.

Photo by Scott Barbour/Getty Images

Early Life

Kylie Jenner was born on August 10, 1997 in Los Angeles, California. She is the youngest daughter produced by the marriage of businesswomen, Kris Jenner and the former Olympic athlete Bruce Jenner (who is known today as Caitlyn Jenner). Kylie’s older sister is model Kendall Jenner and her half-siblings include Kim Kardashian, Kourtney and Khloe Kardashian and Brody Jenner. Kylie was just 10 years old when Keeping Up with the Kardashians debuted on E! on October 14, 2007. Today the KUWTK is the longest-running reality series in the US. For several over the early years of the show Kylie was a regular pre-teen who attended school and was a member of the cheer-leading team. In 2012 she left traditional school and began attending a home-school educational program. She earned a high school diploma in July 2015.

Is Kylie Jenner A Billionaire? – NO.

In November 18, 2019, Kylie Jenner was crowned a billionaire by Forbes. Forbes claimed she achieved billionaire status after selling 51% of her cosmetics company to Coty Inc. for $600 million, valuing the company as a whole at $1.2 billion. Coty Inc. is a recently-struggling beauty business that owns brands like CoverGirl and MaxFactor. Kylie will remain the public face of the brand. Forbes claimed the deal valued her remaining 49% stake at $588 million on paper.

Coty, which also owns Clairol and OPI nail polish, has struggled in recent years with lagging revenue and executive turnover. The European-based company, which is controlled by an investment firm called JAB Ltd., has seen its stock price cut in half since 2016 when it acquired a dozen cosmetics brand from Procter & Gamble.

For the company to be worth $1.2 billion, she somehow convinced Coty Inc to pay a mind-boggling 27X multiple of profits.

FYI, Facebook currently trades at 26X profits. Procter & Gamble trades at 24X. Coty itself trades at 18X profits.

After paying taxes on the $600 million portion of the sale, Kylie will likely be left with around $300 million. We can’t say for sure just yet because it’s not yet clear how $600 million has been structured. Was it all cash? Stock? A mixture of both? These questions have major implications on her tax treatment and ultimately net cash haul from the deal. Furthermore, Coty does not expect the deal to officially close until the third quarter of 2020.

On May 29, 2020 Forbes published a retraction article in which they admit that all the numbers they had reported previously were false. Literally made up by Kylie’s accountants.

More info on this history below…

(ANGELA WEISS/AFP via Getty Images)

Wealth Estimates

We here at CelebrityNetWorth have been skeptical of proclamations of Kylie’s wealth for years. Back in mid-2018 we estimated that her net worth was $150-$200 million. In July of that year Forbes published an article that claimed she was worth $900 million and on track to be the youngest self-made billionaire in the world all based on the reported revenue and growth of Kylie Cosmetics. We saw the same numbers and knew right away they were likely entirely made up. So on the same day Forbes went live with their article, we published the following:

That 2018 Forbes article claimed that Kylie’s makeup company was worth $800 million. The article reported that in 2016, Kylie’s company generated $307 million in revenue and in 2017 $330 million with $100 million in profit. The article also mentioned that Kylie Cosmetics’ revenues had not been growing. In fact overall revenue grew just 7% in 2017 and was $70 million lower than had been predicted in mid-2017. Furthermore, her lip-kit revenue was actually down 35%, year over year.

In our opinion at the time, a much more reasonable multiple would have been 4x profits, which would have valued the company as a whole at $400 million. As the 100% owner she would have gotten around $260 million after taxes from a sale. Therefore we thought a much more reality-based net worth number for Kylie in July 2018 was $300-400 million.

Actually we wrong about everything above.

On May 29, 2020 Forbes was forced to write a retraction article titled:

“Inside Kylie Jenner’s Web of Lies – And Why She’s No Longer a Billionaire“

In that article Forbes finally admits that all of their information was false. All of it. All of their headlines and magazine covers were based on lies and/or total misrepresentations. From the Forbes the May 2020 Forbes retraction:

“Then there were Kylie’s financials. Revenues over a 12-month period preceding the deal: $177 million, according to the Coty presentation—far lower than the published estimates at the time. More problematic, Coty said that sales were up 40% from 2018, meaning the business only generated about $125 million that year, nowhere near the $360 million the Jenners had led Forbes to believe. Kylie’s skin care line, which launched in May 2019, did $100 million in revenues in its first month and a half, Kylie’s reps told us. The filings show the line was actually “on track” to finish the year with just $25 million in sales.“

“Data from e-commerce firm Rakuten, which tracks a select number of receipts, suggests there was a 62% decline in Kylie’s online sales between 2016 and 2018.“

“The business was never that big to begin with, and the Jenners have lied about it every year since 2016—including having their accountant draft tax returns with false numbers—to help juice Forbes’ estimates of Kylie’s earnings and net worth. While we can’t prove that those documents were fake (though it’s likely), it’s clear that Kylie’s camp has been lying.“

Coty Sale

All this doesn’t mean that Kylie didn’t make A TON of money from her sale to Coty. Though Forbes also pointed out in their retraction that Kylie did not own a full 100% at the time of sale. It appears as though Kris Jenner owned at least 10%. Kylie sold half of her 90% stake at a $1.2 billion valuation. If the deal was all-cash, Kylie would have received roughly $340 million in post-tax cash from the deal while still owning a 45% paper stake in brand.

Unfortunately for Kylie and Coty, the sale has not exactly been kind to the parent company’s stock price. In the six months following the deal, Coty’s stock cratered 60%, at least somewhat on the news that it massively over-paid for Kylie Cosmetics and will likely have to write down the value of the brand. That will certainly reduce the paper value of Kylie’s remaining 45%. Here’s a chart of Coty stock between May 2019 and May 2020:

Note the dot on the chart at November 18, 2019. That is the day the Kylie sale was announced. Coty’s stock was at $12.22. Over the next few months the stock lost 70% of its value.

The company’s total market cap today, according to investors, is $2.8 billion. That constitutes the total combined value of dozens of brands including Kylie Cosmetics, which as we noted, was probably never worth anywhere near $1.2 billion. It’s more than likely that Coty will soon have to write-off a large percentage of the Kylie brand, rendering Jenner’s remaining 45% stake valueless.

Kylie Jenner Net Worth (Getty Images)

Early Career Success and Endorsements

Kylie Jenner’s modeling career took off with the Sears clothing line “Crush Your Style”. She has also been featured in various photo shoots for publications like OK! Magazine and Teen Vogue. Kylie Jenner made her catwalk debut at New York’s Fashion Week in September 2011. The family members were there, in front row, cheering on their little sister through the nerve-wracking moment. She may have been nervous, but this little diva didn’t let it show, as she strutted down the catwalk, rocking a black ballerina-style dress by Abbey Dawn. Following her big sis Kendall’s footsteps, Jenner landed modeling gigs for various companies including Australian swimwear designer White Sands. Jenner was featured in People magazine’s beautiful people article with her big sister in 2010. Kylie and Kendall hosted red-carpet events for Glee: The 3D Concert Movie and The Twilight Saga: Breaking Dawn – Part 1 in Los Angeles. They also did an interview in the Bing Box at The Hunger Games premiere on March 12, 2012. In 2013 Kylie and Kendall both earned $100,000 to endorse a line of nail lacquers called Nicole by OPI. Kylie and Kendall also released a science fiction novel, Rebels: City of Indra which is about two girls with superpowers who embark on a journey. When Kylie and Kendall co-hosted the 2014 Much Music Video Awards, Kylie finally made her acting debut in a promo for the show. In 2014 Kylie launched a line of handbags for Steve Madden. In March 2015 she became the brand ambassador for skincare company Nip + Fab. In June 2015 Kylie and Kendall launched a clothing line with British fashion retailer Topshop. In 2016 Kylie was announced as the new face of PUMA. In 2017 Kylie launched a line of sunglasses with an Australian company called Quay Australia.

Kylie Cosmetics

Kylie’s enormous personal fortune comes thanks to her cosmetics empire. She created her first product, a line of lipstick, in August 2015. The “Kylie Lip Kit” was an instant success. She launched a personalized website and app in September 2015.

DIMITRIOS KAMBOURIS / Getty Images

Kylie Jenner Real Estate

Over the years, Kylie Jenner has bought and sold a number of houses around Southern California. Today she owns at least FIVE mansion in Southern California.

Calabasas: Kylie bought her first home when she was just 17 years old. The $2.7 million mansion is located in an exclusive gated community called The Oaks, in Calabasas, California. She sold this home in 2017 for $3.15 million.

Hidden Hills:

Kylie’s current primary residence is an eight-bedroom, 11-bathroom Cape Code style mansion in Hidden Hills, California. She bought this mansion in 2016 for $12 million. The 13,000 square-foot home has eight bedrooms and 11 bathrooms.

In May 2020 Kylie paid $15 million for a vacant lot in Hidden Hills, Ca. She proceeded to hire famed architect Richard Landry to plan an 18,000 square foot mansion.

In May 2016 Kylie paid $6 million for her first mansion in Hidden Hills. Set atop nearly 4.5 acres of land, the jaw-dropping estate comes with six bedrooms and seven bathrooms. At some point thereafter she bought the vacant lot immediately next door. In September 2018 she sold the mansion for $6.7 million and the empty lot for $5.35 million. Here is a drone video of this home from above:

Beverly Hills: In October 2018, Kylie and Travis Scott co-acquired a home in Beverly Hills, Ca for $13.45 million. They listed this home for sale in October 2022 for a little under $22 million. Here is a video tour of this BH mansion:

La Quinta: In February 2019 Kylie paid $3.25 million for an undeveloped plot of land in La Quinta, Ca, within the exclusive Madison Club gated community where several of her family members also own homes.

Holmby Hills: In April 2020, Kylie paid $36.5 million for a mansion in Holmby Hills, Ca.

Monthly Expenses

It has been reported by a source close to Kris Jenner that Kyle spends $300,000 per month on clothes for herself and her daughter. She also reportedly spends $300-400,000 per MONTH on cars payments and security.

The property’s we previously mentioned were acquired for a combined $80 million over various transactions. In California, her annual property tax bill is roughly 1% of purchase price. That means on an annual basis Kylie owes the state of California around $800,000 in property taxes, roughly $67k per month.

Private Jet + “Climate Criminal”

Kylie reportedly spent $72 million on a Global Express private jet. She has not been shy in using the jet, even for criminally short flights. In July 2022 Kylie earned the nickname “Climate Criminal” after it was revealed that she had used her private jet to fly from Van Nuys to Camarillo, California, a trip that could have taken a half hour by car and only took about 12 minutes by flight. Around the same time she was shamed as “classless” after posting on social media a photo with her boyfriend Travis Scott standing in front of two private jets with the caption “You wanna take mine or yours?”.

Critics have been especially harsh considering Kylie’s purported image as an eco-crusader.

Personal Life

Kylie first started dating rapper Travis Scott in 2017. They welcomed a daughter in February 2018. They started living apart in mid-2019. She had previously been in a relationship with rapper Tyga between 2014 and 2017.

Summary

Kylie Jenner’s net worth is $750 million.